Measuring and Maximizing SEO’s ROI -- Julia Nesterets // JetOctopus

from Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Julia Nesterets, CEO at JetOctopus, delves into technical SEO for growth and maximizing SEO’s ROI. To secure budget and resources for SEO, we must move beyond the vague "it depends" stance. By incorporating sales numbers into our KPIs, emphasizing the business value of SEO, and showcasing its direct impact on the bottom line, we can more effectively secure buy-in from leadership and support teams for our initiatives. Today, Julia discusses measuring and maximizing SEO’s ROI. Show NotesConnect With: Julia Nesterets: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What this episode covers

Julia Nesterets, CEO at JetOctopus, discusses measuring and maximizing SEO’s ROI.

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Measuring and Maximizing SEO’s ROI -- Julia Nesterets // JetOctopus

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This episode is 28 minutes long.

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This episode was published on January 18, 2024.

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