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EPISODE · Jun 23, 2025 · 37 MIN

Measuring Responsible Marketing Success

from Neil Wilkins Podcast · host Neil Wilkins

How to Prove the Value of Ethical, Sustainable, and Socially Responsible Campaigns.In this session, you will learn how to:Identify key metrics for responsible marketingMeasure social, ethical, and sustainable impactUse sentiment analysis and behaviour change trackingInterpret data with confidenceDemonstrate marketing’s role in driving positive changeMore webinars like this at Cambridge Marketing College http://marketingcollege.com/events

Episode metadata supplied by the publisher feed · Published Jun 23, 2025

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Measuring Responsible Marketing Success

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