Media Insultant - Tuesday Special Edition 8.17.21 We break format to spend some time with well respected media director Melissa Durfee-Davis of GreenRubino in Seattle.

This is a special edition of Media Insultant.  Keith and I get to interview Melissa Durfee-Davis long time media director in the Pacific Northwest with such legendary shops as Cole & Weber, DNA and GreenRubino.  Melissa gives us some insight into the workings at the agency level...how they have changed with the advent of digital media...and what she thinks good  sales people can still contribute to the process.  PLUS at the end of the interview a surprise reveal about Melissa's newest media venture!  Love feedback anytime at [email protected] Media Insultant is produced each Wednesday as Jackson Dell Weaver & Keith Samuels offer comments, ideas and sometimes snarky comments about the current media landscape. They focus on radio and TV primarily - but also any media that is relevent or beneficial to media sales and management.  Videos are under the Media Insultant Showcase on Vimeo.  Comments are always welcome at [email protected]  Thanks for listening!