Mediaocean CEO Bill Wise - building the operating system for advertising

from Summation (formerly World of DaaS) · host Word of DaaS with Auren Hoffman

Bill Wise is the CEO and co-founder of Mediaocean, an adtech platform that processes over $200 billion in global media spend annually.In this episode of World of DaaS, Bill and Auren discuss:The hidden plumbing of global advertisingMeasurement monopolies in adtechThe transition from linear TV to CTVCultural integration in tech acquisitionsLooking for more tech, data and venture capital intel? Head to worldofdaas.com for our podcast, newsletter and events, and follow us on X @worldofdaas. You can find Auren Hoffman on X at @auren and Bill Wise on X at @billwise. Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com)

What this episode covers

Bill Wise is the CEO and co-founder of Mediaocean, an adtech platform that processes over $200 billion in global media spend annually. In this episode of World of DaaS, Bill and Auren discuss: The hidden plumbing of global advertisingMeasurement monopolies in adtechThe transition from linear TV to CTVCultural integration in tech acquisitions Looking for more tech, data and venture capital intel? Head to worldofdaas.com for our podcast, newsletter and events, and follow us on X @worldofdaas. ...

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Mediaocean CEO Bill Wise - building the operating system for advertising

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This episode was published on April 1, 2025.

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