EPISODE · Aug 15, 2025 · 1H
Media’s Free Agency Era
from The Grill Room · host Audacy | Puck
Julia Alexander swings by the pod to dig into the recent slew of licensing deals, à la ESPN-McAfee and Fox-Portnoy, which allow creators to maintain their independence while benefiting from additional exposure and revenue. This leads to a broader conversation about the challenges and opportunities for legacy media companies in adapting to the creator economy writ large. The Grill Room Podcast is presented by bp. See all the ways we’re investing in America: https://www.bp.com/InvestingInAmerica
What this episode covers
Julia Alexander swings by the pod to dig into the recent slew of licensing deals, à la ESPN-McAfee and Fox-Portnoy, which allow creators to maintain their independence while benefiting from additional exposure and revenue. This leads to a broader conversation about the challenges and opportunities for legacy media companies in adapting to the creator economy writ large. The Grill Room Podcast is presented by bp. See all the ways we’re investing in America: https://www.bp.com/InvestingInAmerica
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Media’s Free Agency Era
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