Meet The Company Helping Processors Bring Fresher, Cleaner Food To Market

In this episode of the Food For Thought podcast, we’re talking with Bill Besenhofer, CEO and Co-founder of The Fresh Factory.  This vertically integrated company partners with food and beverage brands big and small to help them scale up production of ‘fresh’ and ‘clean’ food products. With a mission to accelerate the growth of plant-based foods, The Fresh Factory owns and partners with emerging brands in the plant-based space to develop, manufacture, and sell products made from fresh produce.  In this episode, we talk not only about what The Fresh Factory is doing, but also the trends it’s seeing in the plant-based category. We also talk about how the Fresh Factory uses High Pressure Processing on its manufacturing lines. We wrap things up talking about the company’s most recent endeavor: Its Fresh Start accelerator program.  *** 2022 Digital Food & Beverage Conference: Special Discount for Food For Thought Listeners Be sure to register for the 2022 Digital Food & Beverage event taking place July 25-26 in Austin, Texas to meet with fellow digital marketing and ecommerce professionals from the industry's most innovative companies. Use promo code DFB22FOOD at foodandbeverage.wbresearch.com for 25% off your pass!