Meet the Founder: Dr Dawn Hersey, CEO of Ferndon

Title: Meet the Founder: Dr Dawn Hersey, CEO of FerndonHost: Brian Leclerc | Guest: Dr. Dawn Hersey, Founder & CEO of Ferndon ConsultingEpisode Overview:In this episode of The Decision Advantage, host Brian Leclerc speaks with Dr. Dawn Hersey to explore how global geopolitical shifts are redefining risk management for both civilian and government sectors. Dr. Hersey introduces Ferndon Consulting’s "Intelligence as a Service" (IaaS) model—a proactive, human-driven framework that bridges the gap between basic analytics, AI, and real-world executive decision-making.Key Takeaways:Information vs. Intelligence: Moving beyond historical trends and data noise to focus on tailored, actionable insights in rapidly changing environments.The Power of Human Expertise: Why deep subject-matter experience is critical for predicting geopolitical turns that AI and traditional models miss.Critical Sector Support: Safeguard supply chains and operations across the Defense Industrial Base (DIB), energy grids, communications, aviation, and financial institutions.Risk & Cost Optimization: Utilizing fractional intelligence support to refine risk management frameworks and mitigate operational vulnerabilities before disruptions occur.