Meg Brennan and Tenille Goodspeed Share Why Garrison Brewing and Jazzfest are the Perfect Pairing

40 years of Halifax Jazz Festival and nearly three decades of Garrison Brewing as a partner isn’t just a fun local success story, it’s a blueprint for how a city builds culture people actually want to stick around for. We’re at the Oxford Taproom with Tenille Goodspeed (Executive Director, Halifax Jazz Festival) and Meg Brennan (VP Sales, Marketing and Retail Operations, Garrison Brewing) to talk about how a waterfront festival becomes a true community gathering, not just a ticketed event.We get into the festival’s move to the boardwalk and how the site is intentionally designed so people can wander through during the day and stumble into world class live music. Accessibility is the heart of it: a huge portion of the programming is free, with the anniversary year pushing that even further, and the all-ages approach helps bring new audiences into the mix. We also talk lineup strategy and discovery, with names like Bahamas, Broken Social Scene, Men I Trust, Rose Cousins, and Tower of Power, plus the local-to-global undercard that makes Halifax summer festivals feel alive.Then we go behind the scenes on what listeners rarely see: volunteers by the hundreds, the logistics of turning an empty lot into a functional site, and why the least glamorous details (toilets, garbage, and cold beer) can make or break the experience. On the drinks side, Meg breaks down what Garrison brings to the festival, including beer favourites, RTDs, and non-alcoholic options through their Tuesday Brewing partnership, plus the origin of the cult-classic PBJ pour.If you care about Halifax events, Nova Scotia live music, craft beer culture, or what makes a city feel like home, hit play. Subscribe, share this with a friend who needs a reason to get out of the house, and leave a review with the best show you’ve ever discovered by accident.Send us Fan Mail Your Dream Home Does Not Have to Be Just A Dream. Today's show is brought to you by Kimia Nejat of Exit Reality Metro. Kimia is the realtor who knows how to get things done. Buying or Selling? Go to afternoonpint.ca/kimia and we will set up an introductionSupport the showFind The Afternoon Pint on Youtube Facebook  Instagram & TikTokBuy merch, get out newsletter, or book some of Afternoon Pints Media Talent on our website: www.afternoonpint.ca#afternoonpint #entrepreneur #popculture #authors #actors #politics #money #music #popular #movies #canadalife #madeincanadaYour follows likes and subscribes help support Canadian Made Media. Please drop us a line and let us know if you are enjoying the show.