EPISODE · Jun 13, 2026 · 9 MIN
Menu Engineering 101: Kill Your Darlings (Before They Kill Your Margins)
from Culinary Hustlers
That signature dish you perfected over three months might be killing your profit. John and Maya show you how to run a menu audit using real POS data, identify the dishes bleeding your margins, and cut them without customers noticing. Includes the four-quadrant menu engineering framework and a weekly action plan.
What this episode covers
That signature dish you perfected over three months might be killing your profit. John and Maya show you how to run a menu audit using real POS data, identify the dishes bleeding your margins, and cut them without customers noticing. Includes the four-quadrant menu engineering framework and a weekly action plan.
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Menu Engineering 101: Kill Your Darlings (Before They Kill Your Margins)
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