Mergers and Acquisitions in Consumer Health

Large pharmaceutical companies such as Pfizer and Sanofi are investing in the supplement category, a potential growth opportunity for pharmaceuticals. This category, once ignored by pharmaceutical companies, is almost as large as over-the-counter medication in terms of global retail sales. Chris Schmidt, Consumer Health Company Analyst at Euromonitor, cites several key areas of M&A activity in consumer health.Lots of brands claim to be number one… but can they prove it?At Euromonitor International, we help brands build trust through evidence-based research. Our claim validation service ensures your marketing messages are backed by real data. Stand out in a crowded market. Visit euromonitor.com/claims to learn more.