EPISODE · Dec 21, 2023 · 32 MIN
Merging Sports & Entertainment with the Beverage Industry | Mark French (Don't Quit!) Interview
from the Joshua Schall Audio Experience · host Joshua Schall
I consider myself extremely lucky that I didn’t ignore those topics, activities, and ideas that dominated a significant amount of my time throughout life. While I don’t think I have any special talents, I’ve been passionately curious about the intersections of those things…and that has allowed me to create this wonderful professional life today. That being said, I’m naturally drawn to people that have similar approaches to life. So, it shouldn't be of any surprise to you why Mark French and I have become friends. Currently, Mark is the CEO of the clean sports nutrition brand Don’t Quit, but his entire past is a masterclass on how living at the intersections of your passions can create massively successful results. In our conversation, we cover everything from how his intrapreneur spirit at one of the largest media companies in the world led him into his first CPG venture to those lessons being applied with the recent merger of X2 Performance and Don’t Quit Sports Nutrition. Additionally, we expand on how that business combination happened and why its synergies should be powerful within the beverage industry. Moreover, we explore the aspirational brand storytelling approach of Don’t Quit and where the powder supplement format might fit into his future strategic gameplan. But those are just some of the interesting topics we talked about in this episode... Special thanks to Cognizin for supporting this awesome piece of content. FOLLOW ME ON MY SOCIAL MEDIA ACCOUNTS LINKEDIN - https://www.linkedin.com/in/joshuaschallmba YOUTUBE - www.youtube.com/c/joshuaschall TWITTER - https://www.twitter.com/joshua_schall INSTAGRAM - https://www.instagram.com/joshua_schall FACEBOOK - https://www.facebook.com/jschallconsulting
What this episode covers
I consider myself extremely lucky that I didn’t ignore those topics, activities, and ideas that dominated a significant amount of my time throughout life. While I don’t think I have any special talents, I’ve been passionately curious about the intersections of those things…and that has allowed me to create this wonderful professional life today. That being said, I’m naturally drawn to people that have similar approaches to life. So, it shouldn't be of any surprise to you why Mark French and I have become friends. Currently, Mark is the CEO of the clean sports nutrition brand Don’t Quit, but his entire past is a masterclass on how living at the intersections of your passions can create massively successful results. In our conversation, we cover everything from how his intrapreneur spirit at one of the largest media companies in the world led him into his first CPG venture to those lessons being applied with the recent merger of X2 Performance and Don’t Quit Sports Nutrition. Additionally, we expand on how that business combination happened and why its synergies should be powerful within the beverage industry. Moreover, we explore the aspirational brand storytelling approach of Don’t Quit and where the powder supplement format might fit into his future strategic gameplan. But those are just some of the interesting topics we talked about in this episode... Special thanks to Cognizin for supporting this awesome piece of content. FOLLOW ME ON MY SOCIAL MEDIA ACCOUNTS LINKEDIN - https://www.linkedin.com/in/joshuaschallmba YOUTUBE - www.youtube.com/c/joshuaschall TWITTER - https://www.twitter.com/joshua_schall INSTAGRAM - https://www.instagram.com/joshua_schall FACEBOOK - https://www.facebook.com/jschallconsulting
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Merging Sports & Entertainment with the Beverage Industry | Mark French (Don't Quit!) Interview
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