Metaplay’s Teemu Haila On Scaling And Saving Smaller Studios $1 Million/Year With One SDK

It used to be that big wins demanded deep pockets. Now, achieving success on a shoestring budget isn’t the exception but the rule. It all comes down to one question: how much are you spending on your backend? This week’s guest estimates that studios spend an average of $21 million and three years developing their own backend. With Metaplay, you can do it in two weeks. Peggy Anne Salz and Brian Baglow sit down with Teemu Haila, Co-Founder and CPO of Metaplay, to share how the brand scales smaller studios and saves them $1 million per year with one SDK. Teemu dives into the tech, explaining how Metaplay’s solution offers the infrastructure to successfully scale live service Unity C# games, facilitates smooth real-time interactions, and ensures a safe and fair player experience by making your game 100% secure from cheaters and bots. CHAPTER TIMESTAMPS 00:00 - Intro 01:20 - Teemu's journey into games 05:46 - Scales as a service  08:30 - 4 pillars of scaling   11:57 - Strategies for a larger player base 15:20 - How studios succeed during layoffs 19:46 - Building around live-ops  28:40 - A flexible studio culture 31:20 - A live-or-die market 33:18 - Metaplay's growth blueprint 36:29 - Making cheating impossible 39:32 - Working with Metaplay 43:15 - Favourite games Q&A * * * * * * * * * * * * * * *  ** Let's Connect ** 👉🏻 Twitter - https://twitter.com/pgbiz  👉🏻 LinkedIn Group - https://www.linkedin.com/groups/144491/  👉🏻 Facebook - https://www.facebook.com/PGbiz  👉🏻 Website - https://www.pocketgamer.biz  Check out more world-class speakers sharing their insights and expertise at one of our events. You can find details of our next event here - https://www.pgconnects.com/next-event