Metrics That Matter – Your Newsletter episode artwork

EPISODE · Jan 5, 2026 · 9 MIN

Metrics That Matter – Your Newsletter

from Better Radio Websites · host Jim Sherwood

Your newsletter might have thousands of subscribers—but if barely anyone is opening or clicking, are you really getting results?In this episode, we dig into why open rates, click-throughs, and even unsubscribes matter far more than the size of your list. Plus, why cleaning up inactive or bounced subscribers is actually a smart move—not a loss. If you’re still measuring success by total subscriber count, this episode is for you.Learn more and read the full post at: https://www.skyrocketradio.com/214Need a better website built specifically for radio, or just want more helpful resources to grow your station online?  Visit https://www.skyrocketradio.com for tools, articles, and everything you need to strengthen your digital presence.

Episode metadata supplied by the publisher feed · Published Jan 5, 2026

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