MI Podcast Episode 51 - Brand Collaborations for Influencers feat. Sweta Singh (Influencer Manager)

Episode 51 - MI Podcast Nikhil Kumar (https://linktr.ee/nikhilkumar.official) Time Stamps 00:00 - Introduction 01:50 - Sweta's Background 04:25 - What attracted you (Sweta) to influencer marketing? 06:03 - What actual abilities & skills are required in influencer marketing? 09:02 - How to set expectations with clients in influencer marketing? 11:56 - How do you design influencer marketing campaigns? 21:35 - How do influencer marketing agencies shortlist influencers for campaigns? 37:43 - How should influencer marketers manage tough situations? 43:38 - The necessity of having an extensive influencer database for influencer marketing 44:14 - How to monetize your content properly as a young influencer? 51:04 - How should you handle brand deals as an emerging influencer? 53:55 - Sweta's successful influencer marketing campaigns 56:21 - How can marketers work better with influencer marketing agencies? 58:36 - Influencer reviews on e-commerce sites 59:42 - What are the new trends going forward in influencer marketing? 01:02:36 - Influencers in movies 01:04:46 - Why are actors becoming digital influencers? 01:06:44 - Influencers offering hyper personalized services & communication 01:09:31 - Conclusion Sweta's Socials - LinkedIn - https://www.linkedin.com/in/sweta-singh-0930531b5/ Instagram - https://www.instagram.com/_chaotic__vibe/ #marketing #media #influencermarketing #influencerbranding #nikhilkumarmarketing #modernintelligencechannel