Michael Clark on building a robust CSA program at the farmers market

This week our guest is Michael Clark, sales and production manager for JR Organics. Michael is a third generation family farmer who grew up working markets and on the farm. Over the years his family's business has expanded to include more than a dozen weekly farmers markets, a robust CSA program and wholesale customers. In this episode Michael explains the origins of his farms CSA program, how it works hand-in-hand with his farmers market operations, and the benefits of offering farm box pick-up at the market. We also discuss the pros and cons of maintaining organic certification and ins and outs of working closely with family members. This week's episode is made possible by support from Blue Owl Promos.