Michael Maslansky, CEO of maslansky + partners:  It's Not What You Say, It's What They Hear

This week we talk about corporate communications, influence, and the future of political discourse with the world’s preeminent language strategist.  We're diving into the power of empathy in communication, exploring how it influences everything from high-stakes business outcomes to our daily interactions with loved ones. Highlights include…   🎙️ The “Four Ps” of communications: personal, plain spoken, positive, and plausible   🎙️ How ESG went from insider acronym to “Eggs Grits and Sausage” to politicized buzzword   🎙️ The trick to changing minds: Tell them they're right?   🎙️ Politics and polarization: bridging divides by understanding the other side   A down-to-earth, insightful episode for anyone looking to communicate with impact   Go Deeper   📚 The Language of Trust: Selling Ideas in a World of Skeptics, by Michael Maslansky    📚 Influence: The Psychology of Persuasion, by Robert Cialdini   📚 Predictably Irrational: The Hidden Forces That Shape Our Decisions, by Dan Ariely   📚 Nudge: Improving Decisions About Health, Wealth, and Happiness, by Richard H. Thaler and Cass R. Sunstein   Find links, plus Mike's full reading list, and other resources here: www.mikesteib.com   Next Week’s Guest   🚨 Claire Hughes Johnson, COO of Stripe and author of Scaling People: Tactics for Management and Company Building. DM me your questions on Linkedin or leave a voicemail at 213.419.0596.See omnystudio.com/listener for privacy information.