Michael McBride: Secrets E-Com Brands Need for AI

From Retail Floor to Digital Commerce Powerhouse. Michael McBride on Building Agencies, AI Readiness and Brand Innovation  In this episode of the LiftKit Marketing Podcast, host John Hoeft sits down with Michael McBride, Founder and CEO of Atelier Commerce, for a wide-ranging conversation on the evolution of digital commerce, building a full-service agency from scratch, and preparing brands for the AI-driven future of marketing.