Middle Chamber Books Podcast #24: Deirdre Breakenridge, author of "PR 2.0: New Media, New Tools, New Audiences

In this episode of the Middle Chamber Books Podcast, we speak with Deirdre Breakenridge, president and executive director of communications of Mango!, a strategic and creative communications firm. Deirdre is the author of four Financial Times/Prentice Hall business books, which you can purchase by clicking on the text links below.     Cyberbranding: Brand Building in the Digital Economy PR 2.0: New Media, New Tools, New Audiences Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (with Brian Solis) The New PR Toolkit: Strategies for Successful Media Relations     Download the podcast file here (24.0 mb stereo MP3 file, 00:24:19 length).   Listen to the podcast here:   Subscribe to the RSS feed for the Middle Chamber Books podcast series.   Apple iPod owners, subscribe to the Middle Chamber Books podcast series in the Apple iTunes Music Store.         These podcasts are available for sponsors. Please let us know if you are interested in sponsoring our programs. If you listen regularly and find these podcasts valuable, please consider making a secure donation via PayPal by clicking the button below. Thanks for your support.       Keywords: middle chamber, books, amazon, professional podcasts, lubetkin, cherry hill, nj, new jersey, deirdre breakenridge, pr 2.0, new media, social media   del.icio.us Tags: middle chamber,books,amazon,professional podcasts,lubetkin,cherry hill,nj,new jersey,deirdre breakenridge,pr 2.0,new media,social media           We produce these podcasts in the studios of Professional Podcasts LLC, Cherry Hill, NJ.