EPISODE · Dec 6, 2021 · 1H 11M
Mike Cirker of Alpha Industries and the Kanye Effect
from Blamo! · host Mike Cirker, Jeremy Kirkland
My guest this week is Mike Cirker, CEO of Alpha Industries.Alpha Industries is known for its iconic military jackets from the MA-1 to the M-65. The brand has been in business for over 60 years making pieces that have now become staples in every wardrobe.Mike and I discuss growing up in the business, the pros, and cons of being a heritage brand, marketing in 2021, and navigating the Kanye effect of the MA-1.**Sponsored by Standard & Strange – Get the facts on denim hereSperry - Sign up and win a free pair of Sperry's!and Grand Seiko - Celebrate the nature of time this fall with Grand Seiko**Got a hot take? Leave us a voicemail +1.917.267.2495 or email us [email protected] Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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My guest this week is Mike Cirker, CEO of Alpha Industries. Alpha Industries is known for its iconic military jackets from the MA-1 to the M-65. The brand has been in business for over 60 years making pieces that have now become staples in every wardrobe. Mike and I discuss growing up in the business, the pros, and cons of being a heritage brand, marketing in 2021, and navigating the Kanye effect of the MA-1.
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Mike Cirker of Alpha Industries and the Kanye Effect
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