Mike Frisby interviews Jo Lightfoot; Property Investor, Podcaster and Performance Coach

In this episode of the Property Business Accelerator Podcast, Mike interviews Jo Lightfoot who he's known for the past 5 years. We absolutely love this interview, it's really just two good friends who have great mutual respect for each other chatting about their love for property.  For anyone who's looking to get into property but just has no idea how to start, Jo really is a true inspiration and a product of tenacity with the will for a better life. Around 5/6 years ago, Jo didn't even own her own home but as fate would have it, saw an advert in a newspaper for a property investment seminar. Jo jokes that she was such a 'newbie' to property that she didn't know what the presenter was talking about when they mentioned conveyancing and had to look it up after the event, however, it was the start of her very successful property career.  After going on more seminars and then formal property education courses, Jo purchased her 1st property, not her own home, but her 1st BTL property (which is still her best deal to date) and she hasn't stopped. There's always a WHY in property. What's your story, what makes you push forward.  Mike asks Jo what attracted her to property, what made her go to that 1st conference and we believe that so many people will resonate with her story.  Jo kindly tells us a bit more about her background, where she felt financially unstable, with a brother who needs extra care and an ex-partner who fell gravely ill and that she needed to do something to make sure her & her family would be covered and stable in retirement. They also chat about key factors for action, this is where Jo's performance coach 'hat' marries so well with her property 'hat'.  It's a great listen for novice & seasoned investors, with Jo explaining more about taking yourself out of your comfort zone to maximise potential. Going forward, Jo's looking at extra care & assisted living which we know is a big theme in the industry of late. If you'd like to get in touch, these are Jo's details (and don't forget to check out her awesome podcast or quadcast, Property Jam): https://uk.linkedin.com/in/jolightfootofficial https://www.facebook.com/jolightfootofficial https://podcasts.apple.com/gb/podcast/property-jam/id1483311131