Mike Soutar, Co-Founder of Shortlist Media

Mike Soutar worked in the media and entertainment industry since the mid-1980s, starting as a magazine journalist and editor before becoming a Publisher and Managing Director working across print, digital, and broadcast platforms in the UK and America. In 2000 Mike joined the Board of Britain’s largest magazine publisher, IPC, and was part of the Board team which sold that business to Time Warner. In 2006 Mike co-founded Shortlist Media, one of the fastest-growing media companies of the early 2000s. As CEO he led the business from a 5-strong start-up to an award-winning enterprise employing 180 staff, with operations in the UK and Europe, across print, digital and events. He led the ultimate successful sale of the business to legendary Scottish publishers DC Thomson, the company he joined from school as a trainee journalist aged 17.Mike joins James Pringle and Hector Mason to discuss the winning formula for a successful media brand, what he enjoys about being a CEO, the future of media, & so much more. Don't forget to like, subscribe, and follow The Riding Unicorns Podcast on our socials and your chosen podcast platform to stay up to date! 🎙️🦄