Million Dollar Script - Qualifying Customers

How much time is your team spending quoting jobs that were never yours to win? In this episode, I share a story from 2011 that changed the way we approached retail sales and led to the development of a simple qualifying process that saves time, improves close rates, and helps your team focus on the right customers. In this episode: Why qualifying is about finding highly aligned customers—not turning people away. The difference between transactional and relational buyers. The two purposes of a qualifying script: Identify customers who fit your value proposition. Schedule a presentation, not sell over the phone. Three of the twelve qualifying questions every countertop shop should ask. Why role-playing your script enables anyone on your team to confidently schedule appointments. Free Resource: Download the complete 12-question qualifying script discussed in this episode. Make sure to support the sponsors who make the Fab Lab possible: Noliftsystem.com Fabricatorsfriend.com Action Flow Spring CRM Keep Grinding! Aaron Crowley aaroncrowley.com