Million-Pound Marketing: What’s Working Now

We’re diving into the luxury property marketing strategies that are actually working right now—and the ones that aren’t worth your time. From cinematic videos that supercharge inquiries to the biggest mistakes agents still make, we share what’s moving the needle in both Dubai and London, plus the surprising role AI now plays in our campaigns.   You’ll learn: • Why cinematic video can boost inquiries by 30%+ • Key differences between presenting homes in Dubai vs. London • Common marketing missteps—and how to avoid them • How AI is changing luxury property marketing • Our top marketing bet for the rest of 2025   Whether you’re selling high-end homes or simply love seeing how luxury listings come to life, this episode is packed with insights you can use right now.