Mind Your Business: Christabel Chua on converting followers into customers

The creator economy has made it easier than ever to build an audience. But turning that audience into a real business is a very different challenge. In this episode of Mind Your Business, The Breakfast Show speaks with Christabel Chua, co-founder of Bridge & Bella, about her transition from content creator to brand builder and how she used her experience as a creator to build a product-led business.See omnystudio.com/listener for privacy information.