Mind Your Business: What it takes to build a beverage brand in Singapore

Singapore’s beverage scene is crowded, competitive, and dominated by global giants. Yet shifting consumer demand for healthier, lower-sugar options is opening new doors, especially for ready-to-drink teas and functional drinks. The Breakfast Show invites Chester Koh, founder of Merlyo Beverages on Mind Your Business to discuss all about the realities of starting up in Singapore’s F&B space, the lessons from moving from military life into entrepreneurship, and what it takes to survive, and thrive, in one of the toughest industries around.See omnystudio.com/listener for privacy information.