EPISODE · Oct 31, 2023 · 52 MIN
Mini-Workshop: Creating Content on LinkedIn
from Coffee with Kim · host Kim Kaupe
Posting online should feel like you’re talking to your best friend - exciting, natural and always helpful. The only difference? On LinkedIn you have a lot more best friends! In this episode we discussed how to figure out what you should be posting, the age-old question of company vs personal profiles on LinkedIn and the question I ask myself to determine whether my content is LinkedIn appropriate. Feel free to jump over to the comments on Youtube or LinkedIn to ask your questions and I hope you can join us where the party’s at by posting on LinkedIn some time soon! Notes:09:13 The why behind posting on LinkedIn 14:48 How to find your niche 19:16 Creating a realistic schedule 21:35 Personal vs company page on LinkedIn 27:15 Tools for content creation 32:00 Learning from other creators 34:44 How to know if it's LinkedIn appropriate 39:00 How to stop the scrollIf you loved this episode you should check out this episode Improving Your LinkedIn ProfileIf you enjoyed today’s episode, please:1.) Sign up for notes at copymyhomework.com for a full list of resources, links and recommendations listed on today’s episode.2.) Post a screenshot of the episode & tag me on LinkedIn or Instagram @kimkaupe so we can talk about your favorite parts!3.) Leave a positive review (shameless, but someone’s gotta say it right?!)4.) Subscribe for new episodes every Tuesday on your favorite podcast app. Connect with Kim over on the socials!Instagram + TikTok: @kimkaupeLinkedIn: https://www.linkedin.com/in/kimkaupe
What this episode covers
Kim shares the secret to LinkedIn success: discovering your content niche, distinguishing between personal and company profiles, and mastering the art of engaging and appropriate posts.
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Mini-Workshop: Creating Content on LinkedIn
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