Mirco Wolf Wiegert - fritz-kola

from ELBBLICK Podcast · host Nussin Armbrust

Wer kennt sie nicht: fritz-kola - eine Marke, die im Studentenwohnheim entstand und bei der das Rezept bis heute unverändert ist. Wie kommt man auf die wahnwitzige Idee, eine kola zu kreiieren, wenn es bereits einen Weltmarktführer gibt? Und was macht Unternehmergeist aus?

Episode metadata supplied by the publisher feed · Published Jan 12, 2023

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Mirco Wolf Wiegert - fritz-kola

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