Mirko Novakovic | Dash0 CEO - Slush 2025

Companies that win are the ones who master go-to-market faster than anyone else - even if it feels uncomfortable, risky or counterintuitive.Mirko Novakovic is the co-founder & CEO of Dash0 - the platform helping engineering teams ship faster by eliminating the complexity and noise around modern software observability.Before Dash0, Mirko built and scaled multiple high-growth companies. Today, he’s applying those lessons to a new category and teaching founders why revenue is the only real feedback that matters.From understanding sales math, to hiring ahead of growth, to pushing against the safety-first mindset many founders default to, Mirko breaks down why speed wins, how to be your own salesperson #1 and what it really takes to get to that first million in revenue.Chapters:00:00 Intro01:45 The sales math every founder must know03:10 Why you must hire 12 months ahead04:32 The burn + risk problem in high growth06:00 Why founders must sell early07:20 Conversations vs real revenue08:42 How to ask questions that close deals10:05 Getting to the first $1M in revenue11:32 When to hire sales and add fuel to the fire13:00 The mindset shift every technical founder needsHuge thanks to Mirko for making the time!#dash0 #mirkonovakovic