Mission First is the Key to Nonprofit Success: With Founder of Freedom Tree Omotara Eruteya episode artwork

EPISODE · Apr 22, 2025 · 41 MIN

Mission First is the Key to Nonprofit Success: With Founder of Freedom Tree Omotara Eruteya

from Entrepreneurial Elevation

Tune into this episode to learn what is at the heart of running a successful non profit. Hint: it's all about the Mission! Omotara (Tara) is the founder of Freedom Tree, a nonprofit organization committed to reducing maternal and infant mortality in Sierra Leone and empowering women of color and Indigenous women in Canada. Under her leadership, Freedom Tree has successfully eradicated maternal mortality in 23 rural communities in Sierra Leone by equipping local leaders, training birth attendants, and ensuring pregnant women have access to emergency care and support.Watch this episode on Youtube: https://youtu.be/pae-L9Ys9DkFollow Omotara:Website: www.freedomtree.caInstagram: @freedomtree.caYouTube: https://youtube.com/@freedomtreecanada?si=h-U67rpkk2cywiDY*go to Free Tree website to donate!Omotara's Podcast: Radiant Living Podcast on SpotifyFollow Kelley:Website: www.entrepreneurialelevation.caCommunity Newsletter : Subscribe here Instagram: https://www.instagram.com/kelleybeveridge/As entrepreneurs, we spend so much time growing our mindset, our strategy, and our skills — but the truth is, none of it works without a regulated nervous system and a body that can keep up.Your vagus nerve, your stress levels, your energy, your sleep, your focus, and even visceral fat all play a massive role in how you show up in your business.If you’re curious about the plant-based, one-ingredient daily tincture I use to support my own health, stress, clarity, and performance — I made a simple page that walks you through what it is and why it’s been such a game-changer for me.👉 Click the link below for more information and check out the special buy 2, get 1 free option.https://entrepreneurialelevation.ca/phix-with-kelley-864600DisclaimerThe Entrepreneurial Elevation Podcast and content posted by Kelley Beveridge is presented solely for general informational, educational, and entertainment purposes. The use of information on this podcast or materials linked from this podcast or website is at the user's own risk. It is not intended as a substitute for the advice of a physician, professional coach, psychotherapist, or other qualified professional, diagnosis, or treatment. Users should not disregard or delay in obtaining medical advice for any medical or mental health condition they may have and should seek the assistance of their healthcare professionals for any such conditions.Transcript[00:01:00] Omotara opens up about the challenges of leading a nonprofit, sharing that your mission has to be rooted deep in your heart—money and recognition aren’t enough to sustain you.[00:04:00] Kelley introduces Omotara as the founder of Freedom Tree, a nonprofit addressing maternal and infant mortality in Sierra Leone and Canada. Omotara explains that the work came before the organization.[00:08:00] She urges listeners to do the work first before building a nonprofit structure. Purpose must come before paperwork.[00:12:00] Omotara discusses how nonprofit success is measured through impact, not income—something often misunderstood by outsiders.[00:16:00] On funding, she shares how Freedom Tree stays sustainable through grants, product sales, and...

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Mission First is the Key to Nonprofit Success: With Founder of Freedom Tree Omotara Eruteya

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