Missoula’s Summer Surge Drives Local Economy

Missoula’s downtown is buzzing with activity as summer events like Zootown Festival and Pride packed hotels and restaurants, with the Missoula Made Fair adding to the frenzy. Businesses are still reaping the rewards from June’s crowds, now gearing up for the massive Missoula Marathon — drawing runners from all 50 states and nearly 10 countries. Last year, over 3,000 out-of-town runners fueled hotel occupancy at 93% on race night. One ice cream shop called it one of their top two busiest weekends ever. This consistent influx of tourists and locals is pumping millions into the local economy, proving how events keep downtown vibrant and thriving. Support the show:Get a discount at https://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/9a3e120d3561586e