EPISODE · Feb 15, 2026 · 36 MIN
Mitchell Barber on Honest Watch Media, Storytelling & TheSubdial.com | chronedo Podcast
from chronedo Podcast · host chronedo
Find Mitchell here:🟢 https://www.thesubdial.com🟢 https://www.instagram.com/thesubdial/🟢 https://www.youtube.com/@thesubdialConnect with me:✘ www.chronedo.com✘ https://www.instagram.com/chronedo/✘ https://www.instagram.com/chronedo.podcast/✘ https://www.tiktok.com/@chronedo.podcast✘ https://www.youtube.com/@chronedoMeet Mitchell Barber – founder of The Subdial, an independent online watch magazine built around storytelling, personal perspective, and honest opinion.In this episode of the chronedo podcast, Mitchell shares why he started The Subdial while working in watch retail, why he refuses to write “unbiased” reviews, and why he focuses only on watches he genuinely loves. We talk about long-form writing in a short-form world, the challenge of monetizing independent watch media, and why he believes watches should be fun – not taken too seriously.We also discuss:Writing slow, evergreen content instead of chasing the news cycleWhy he never talks about watches he dislikesThe realities of being a small independent publicationGrowing a newsletter vs. relying on algorithmsHis experience visiting manufactures like BovetAnd his first steps into YouTubeA conversation about passion, authenticity, and building something on your own terms in the watch industry.
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Mitchell Barber on Honest Watch Media, Storytelling & TheSubdial.com | chronedo Podcast
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