Miuros Co-Founder & CEO Benoit Gagnon: Data-Informed Decisions, Not Data-Driven Decisions

Customer service is as important now as it’s ever been. Few companies seem to understand that better than France-based startup Miuros, which mines customer service data and turns it into insights that can be useful for companies that want to improve their customer service. Miuros has already started to build an impressive list of clients from all over the world and has plans to expand further. Miuros co-founder and CEO Benoit Gagnon found some time this week to sit down with startup coach Roland Siebelink on the Midstage Startup Momentum Podcast. The two talked about the history of Miuros, the company’s hopes for the future, and everything in between. Why it’s so important for customer service teams to utilize Miuros’ technology. How the co-founder relationship at Miuros came to be and why it’s more important than the product. How a startup team with no prior sales and marketing experience built a go-to market. Why Miuros has decided not to target enterprise clients, at least for now. The one thing Miuros wants before fundraising in the U.S. How the pandemic forced Miuros to change its approach to finding customers for the better.