Stock Market for Athletes

In this episode of the Energy Captains podcast, hosts Whitney and Cam interview Spencer Gareiss, a multifaceted builder formerly at Robinhood where he helped launch futures and prediction markets, now a Captain in the Army Reserve, author of an upcoming book on mental models, and key figure at Market(investinathletes.com). Market is an upcoming SEC-regulated platform launching late summer/early fall 2025 that creates a "stock market for athletes," allowing retail investors to buy shares in Athlete Stock Companies representing a percentage (10-49%) of an athlete's future on-field income (typically 3-10 years) in exchange for an upfront cash advance, marketing fees, and board experience for the athlete. Unlike zero-sum sports betting, athletes directly benefit when fans invest and when their performance drives value up through earnings, a proprietary brand equity/performance algorithm, and trading-fee kickbacks; the structure uses trusts to comply with league CBAs/unions while de-risking income for players facing short careers and injury risks. The conversation covers regulatory details, differences from betting/prediction markets, benefits for athletes (including financial education and family trust encouragement), year-round/24-hour trading potential, a live waitlist with Super Bowl referral prizes, and Spencer's high-productivity lifestyle balancing family, military service, and innovation. Cam and Whitney reflect on how such a platform would have helped them during their playing careers by providing early liquidity, accountability, and long-term family wealth building.Support the show