MM 1.7 * Unique Selling Proposition * Marketing Momentum * Social Web Cafe TV

Have you defined your unique selling proposition?  Have you defined your target audience?  Is it a fit for what your audience is looking for in your product or service?  Is it a fit for what you offer?  Charles and Deborah talk it out loud, using Hangout Queen as an example of a reposition of the unique selling proposition. http://www.socialwebcafe.tv/mm17 Tune in, every Tuesday (1p PT / 4p ET), to watch the "Marketing Momentum w/Charles & Deborah" live, at SocialWebCafe.TV/live.  Subscribe to the Social Web Cafe podcast to receive more engaging, informative podcast episodes.  Visit SocialWebCafe.TV to read show notes for this episode, as well as video and podcast episodes of all of the Social Web Cafe TV shows.