Modernizing the digital content experience with Zoomin's Gal Oron

A former fighter pilot in the Israeli Air Force, Gal Oron is no stranger to a challenge. He has extensive experience as an entrepreneur and began his career as a QA engineer with Orsus where he moved up the ranks and became President until its acquisition by Nice Systems in 2009. After his successful experience with M&A, he went to Verint as an M&A specialist and then became a partner at Trigger Partners, a Venture Capital firm focused primarily on the Healthcare Sector. Gal Co-founded Zoomin in 2016 and has been building the company ever since.When it comes to building a talent-centric organization, Gal really walks the walk. Having grown the organization to approximately 150 employees, 53% of his workforce is female and diversity is important to him. Carol and Gal talk about how to use content in a way that works for businesses without causing "brain damage". Zoomin is making it easier for companies to self-serve and get problems solved. In the first year of doing business Gal and his team closed business with McAfee and ServiceNow just to name two. They discuss product-market fit, investors and why they are so excited about Zoomin, company culture, what it means to be open and authentic as a leader and as a company, bootstrapping, what it means to be a category builder, and his commitment to a diverse workforce.The company began in Israel and Gal tells Carol why they moved the headquarters to the US and chose NY rather than Silicon Valley and why they should have done it sooner. There were challenges with hiring from Israel and their go-to-market strategy. Additionally, they've grown so fast and there have been challenges with hiring so many employees in just one year.To learn more about Zoomin: https://www.zoominsoftware.com/You can find more information on all our episodes at verticalelevation.com/podcasts, and you can find Carol on Twitter @carolbschultz or LinkedIn: https://www.linkedin.com/in/carolbschultz/.