Money Can't Buy Wins, But It Helps | Texas Longhorns Football News

Texas football just dropped nearly $74 million in its biggest single-season budget ever, part of a $376 million athletic department spend — but former coach Mack Brown warns Steve Sarkisian’s real challenge isn’t the cash, it’s finding the right people to spend it with. Talent alone won’t cut it — you need smart, classy, spotlight-ready recruits. Brown also cautions that money doesn’t guarantee wins, pointing to teams like Texas A&M and Florida State as cautionary tales. Meanwhile, underfunded programs like Indiana and Vanderbilt are rising — proving money isn’t everything. Sarkisian’s got a tough job ahead: balancing big dollars with team chemistry and coaching excellence in college football’s new era. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/1fbfa5c257d6546b