Monica McGurk (Kellogg's) | More Than Packaged Goods episode artwork

EPISODE · Oct 7, 2020 · 53 MIN

Monica McGurk (Kellogg's) | More Than Packaged Goods

from The CMO Podcast

Monica McGurk is the Chief Global Growth Officer at The Kellogg Company. Kellogg's is home to some of America's favorite food brands, including Frosted Flakes, Morningstar, Cheez-It, and so many more. This isn't Monica's first position as a marketing officer at a food company. Before joining Kellogg's, Monica was the Chief Global Growth Officer for Tyson Foods and an SVP at The Coca-Cola Company. In this conversation, Monica talks about how she helps define the purpose of The Kellogg Company, and how that purpose touches all of its brands. She also talks about the exciting challenges of overseeing all of these brands, and how she is leading her organization through COVID-19. Lastly, Monica talks about how she is managing her time to not burn out, and how she transitioned her career from a strategy consultant to a marketer.Support our sponsor Deloitte and experience their guidance on resilience for brands in navigating the Covid-19 Pandemic. Learn more at Deloitte.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Monica McGurk is the Chief Global Growth Officer at The Kellogg Company. Kellogg's is home to some of America's favorite food brands, including Frosted Flakes, Morningstar, Cheez-It, and so many more. This isn't Monica's first position as a marketing officer at a food company. Before joining Kellogg's, Monica was the Chief Global Growth Officer for Tyson Foods and an SVP at The Coca-Cola Company. In this conversation, Monica talks about how she helps define the purpose of The Kellogg Company, and how that purpose touches all of its brands. She also talks about the exciting challenges of overseeing all of these brands, and how she is leading her organization through COVID-19. Lastly, Monica talks about how she is managing her time to not burn out, and how she transitioned her career from a strategy consultant to a marketer.Support our sponsor Deloitte and experience their guidance on resilience for brands in navigating the Covid-19 Pandemic. Learn more at Deloitte.com See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Monica McGurk (Kellogg's) | More Than Packaged Goods

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This episode was published on October 7, 2020.

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Monica McGurk is the Chief Global Growth Officer at The Kellogg Company. Kellogg's is home to some of America's favorite food brands, including Frosted Flakes, Morningstar, Cheez-It, and so many more. This isn't Monica's first position as a...

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