EPISODE · Mar 4, 2025 · 14 MIN
Monthly Podiatry Business Update: Wins, Challenges & Next Steps
from Don Pelto, DPM - Podiatry Practice Mastery · host Don Pelto, DPM
In this episode of Podiatry Practice Mastery, I share my March 2025 one-page report, a behind-the-scenes look at what's working, what isn’t, and what’s next as I grow my podiatry practice. I dive into revenue numbers, patient conversion strategies, marketing experiments, and operational improvements designed to make running a podiatry practice more efficient and profitable.What You’ll Learn in This EpisodeHow I increased patient acceptance of Shockwave therapy, orthotics, and amniotic injectionsWhy simplifying patient education leads to higher conversionsLessons learned from hiring sales and Shockwave coachesHow SEO, downloadable resources, and email marketing are driving growthMy focus for March 2025, including webinars, patient funnels, and referralsWhy You Should ListenIf you’re a podiatrist or medical practice owner looking to increase revenue, streamline operations, and convert more patients into higher-value treatments, this episode is packed with actionable takeaways from real-world experience.Key Topics Covered[0:00] Reviewing February’s goals and progress[1:03] Revenue, patient numbers, and website download performance[2:15] How SEO-driven lead magnets grow the email list[3:21] Simplifying patient education to improve conversions[4:32] Leveraging Shockwave and Orthotics for better outcomes[5:18] How amniotic injections enhance treatment success[6:04] Using content and video repurposing for patient education[7:12] Exploring practice reps, referral strategies, and commissions[8:10] The impact of Google AI on search visibility and new patient flow[9:05] March 2025 goals: webinars, lead magnets, and patient funnels👉 Tune in now to learn how I’m optimizing my podiatry practice for growth, improving patient conversions, and building a marketing engine that works on autopilot.
What this episode covers
In this episode of Podiatry Practice Mastery, I share my March 2025 one-page report, a behind-the-scenes look at what's working, what isn’t, and what’s next as I grow my podiatry practice. I dive into revenue numbers, patient conversion strategies, marketing experiments, and operational improvements designed to make running a podiatry practice more efficient and profitable.What You’ll Learn in This EpisodeHow I increased patient acceptance of Shockwave therapy, orthotics, and amniotic injectionsWhy simplifying patient education leads to higher conversionsLessons learned from hiring sales and Shockwave coachesHow SEO, downloadable resources, and email marketing are driving growthMy focus for March 2025, including webinars, patient funnels, and referralsWhy You Should ListenIf you’re a podiatrist or medical practice owner looking to increase revenue, streamline operations, and convert more patients into higher-value treatments, this episode is packed with actionable takeaways from real-world experience.Key Topics Covered[0:00] Reviewing February’s goals and progress[1:03] Revenue, patient numbers, and website download performance[2:15] How SEO-driven lead magnets grow the email list[3:21] Simplifying patient education to improve conversions[4:32] Leveraging Shockwave and Orthotics for better outcomes[5:18] How amniotic injections enhance treatment success[6:04] Using content and video repurposing for patient education[7:12] Exploring practice reps, referral strategies, and commissions[8:10] The impact of Google AI on search visibility and new patient flow[9:05] March 2025 goals: webinars, lead magnets, and patient funnels👉 Tune in now to learn how I’m optimizing my podiatry practice for growth, improving patient conversions, and building a marketing engine that works on autopilot.
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Monthly Podiatry Business Update: Wins, Challenges & Next Steps
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