More Than a Cage Code

Today’s episode is for the dreamers and the doers—especially the ones who thought getting a DUNS, a Cage Code, and a nice logo meant they were ready to roll. Let’s be real—there are a lot of misconceptions about how easy it is to “start” in GovCon. The truth? Many businesses start officially, but never truly enter the market. And some find out the hard way that they underestimated the time, money, and focus it takes just to get to the starting line; and in this episode, we’re going to evaluate that. First, we’ll explore the many ways small businesses find their way into this space—some by design, some by default. Then we’ll unpack what it really means to build alignment between your vision, your capacity, and your funding over time. Whether you’re new and exhausted, or established and re-evaluating, this episode is your reminder: It’s not just about getting in—it’s about staying in and growing on purpose. Guest Bio:Shakira (Shak) McCants is the CEO of MacMore, a women owned, Management and IT firm. Shak is a results-driven professional with nearly 20 years of experience in business development, project management, operations management, and strategic planning. She has a demonstrated track record of driving revenue growth and winning new projects through delivery excellence and identifying and transforming clients’ business needs into valued solutions. She was a member of the 2019 American Council for Technical and Industry Advisory Council (ACT-IAC) Voyagers program, served as a Leadership Industry Vice Chair for the 2021 ACT-IAC Associates program and she is currently the Industry Vice Chair for the ACT-IAC IT Management & Modernization Community of Interest and the ACT-IAC Voyagers 25 class. Shak holds a Bachelor of Business Administration from the University of South Alabama. Call(s) to Action:Help spread the word about Unveiled: GovCon Stories: https://shows.acast.com/unveiled-govcon-storiesDo you want to be a guest or recommend a topic that you would like to learn or hear about on the podcast? Let us know through our guest feedback and registration form.Links:MACMORE: https://www.macmorellc.com/ Follow MACMORE on LinkedInSponsors:The views and opinions expressed in this podcast are solely those of the hosts and guests, and do not reflect the views or endorsements of our sponsors.Withum – Diamond Sponsor!Withum is a forward-thinking, technology-driven advisory and accounting firm, helping clients to be in a position of strength in today’s complex business environment. Go to Withum’s website to learn more about how they can help your business! Hosted on Acast. See acast.com/privacy for more information.