“Most Hosts Get Direct Bookings Wrong! Here’s What Actually Works in 2026”

Everyone in short-term rentals talks about direct bookings.But here’s the reality: most of them are doing it wrong.In this episode, Ben is joined by Boostly founder Mark Simpson to break down what’s actually happening with direct bookings in 2026 beyond the hype.You’ll learn:Why 65% of direct bookings start on Airbnb & OTAsThe “billboard effect” and how to use it to your advantageHow guests are finding properties outside the platformsWhat AI and search will change in the next 12–24 monthsHow to grow direct bookings without burning money on adsIf you want more direct bookings, this is one you can’t afford to miss.