Most Realtors Are Using AI Completely Wrong  episode artwork

EPISODE · May 14, 2026 · 27 MIN

Most Realtors Are Using AI Completely Wrong

from Sip Sell Repeat Real Estate · host Cynthia Tant

🚀 In this episode, Cynthia Tant sits down with Caroline Hobbs, real estate broker, tech founder, and leader of the Silicon Valley expansion team at Rise Real Estate. Caroline shares her journey from becoming one of the youngest brokers in California to launching OnRecord.ai, an automation platform designed specifically for real estate professionals. From AI-powered CRMs and lead nurturing to communication systems and scaling a modern brokerage, Caroline breaks down how agents can leverage technology without losing the human connection that drives the business.🎧 Hosted by: Cynthia Tant👤 Guest:🏡 Caroline Hobbs – Real Estate Broker, Team Leader & Founder of OnRecord.aiCaroline Hobbs a Silicon Valley real estate broker, team lead of The Rise Group, and founder of OnRecord.ai. She is ranked in the top 3% of agents in Santa Clara County and has closed over 100 transactions across the Bay Area. In addition to building and leading her own brokerage, she has developed technology platforms to streamline real estate marketing and transactions. 💡 Key Topics Covered:✔️ Caroline’s path from finance student to successful broker✔️ How AI and automation are reshaping real estate businesses✔️ The importance of CRM systems and database management✔️ Strategies for helping new agents build confidence and consistency✔️ How to use automation without losing personal relationships with clients🎵 Whether you're an investor, agent, or homebuyer, this episode offers valuable insights!💼 Connect with Caroline Hobbs:🌐 Website → https://carolinehobbs.com/home📸 Instagram → https://www.instagram.com/carolinehobbsre/🎙 Follow Cynthia Tant – Sip, Sell, Repeat:🌐 Website → https://www.sipsellrepeat.com/📘 Facebook → https://www.facebook.com/sipsellrepeatinrealestate/📷 Instagram → https://www.instagram.com/sipsellrepeat/🔗 LinkedIn → https://www.linkedin.com/in/cynthiatant/🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!💎 Produced by Icons of Real Estate - https://iconsofrealestate.com/

Episode metadata supplied by the publisher feed · Published May 14, 2026

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Most Realtors Are Using AI Completely Wrong

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