Movers and Shakers | How Ole Evinrude Built One of America’s Most Famous Boat Brands

Send us Fan MailAs a Norwegian immigrant, sailing ran deep in Ole Evinrude’s blood. Maybe it’s no surprise then that he would go on to invent the outboard motor as we know it today. Testing his breakthrough design on the rivers and lakes of Wisconsin, Evinrude’s ingenuity set the stage for a lasting legacy in boating. His son would later build on that foundation, taking the company to new heights and cementing the Evinrude name in American innovation.Find more programs at https://www.milwaukeepbs.org/stream