EPISODE · Apr 16, 2026 · 34 MIN
Moving from "Passive" to "Active" Practice Management
from InTouch with Terri
Get InTouch with Terri Terri Ross Website: Click Here Terri Ross Patreon: Business and Sales Mentorship 4S Summit Info: For more details, look up 4S Summit to understand its role in providing strategic business consulting in the aesthetics industry https://4ssummit.com/ Terri Ross is a renowned expert in the aesthetic industry, specializing in sales training, strategic growth consulting, and business transformation. As an accomplished author and international speaker, Terri has dedicated over two decades to elevating businesses in the aesthetic field with a ground-up approach focused on sustainability, profitability, and scalability. Her experience is rooted in working with Fortune 500 companies like Medicis and Zeltique, where she developed a deep understanding of market dynamics and strategic sales methodologies. Episode Notes: In this episode, Shannon Blake, Director of Medical Spa Partnerships at Podium, shares how AI-driven operating systems are transforming the aesthetic industry. Discover how innovative technology can streamline chaos, boost revenue, and future-proof your practice. Key Topics The chaos caused by fragmented software systems in aesthetic practices and its costly impact How Podium's new AI-powered operating system integrates EMR, CRM, and scheduling for seamless management The importance of AI in automating repetitive tasks like texting, scheduling, and treatment follow-ups Revenue mining: Leveraging AI for proactive patient engagement and increased profitability Why practices are losing money with traditional EMRs and how Podium is addressing these pain points The role of AI voice technology and its current limitations for real-time communication Building a customer-obsessed and agile tech environment to differentiate in a competitive market Practical tips for selecting AI-enabled platform solutions and maximizing practice efficiency The future of AI in aesthetics: Evolving from automation to revenue generation Podium's Resources & Links Podium's Aesthetic Solutions Contact Shannon Blake 801-979-8096
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Moving from "Passive" to "Active" Practice Management
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