Moving to Her Happy Place - Ramona Gonzales

Growing up in Northern CaliforniaTraveling to Mexico City as a kidLearning SpanishParenting magazineMoving to New York CityGetting mugged in NYC on her first night thereLatina magazineJennifer Lopez - JLo - on the cover of the first Latina magazineLiving in Chelsea, ManhattanMoving to her happy place - from New York City to Hermosa Beach in SoCal, Southern CaliforniaMoving with a cat, RoccoFlying cross-country, not drivingMoving from Hermosa Beach to San DiegoThe surprises and trials of living in San DiegoAbout Ramona GonzalesDigital Advertising & Technology ConsultantRamona Gonzales ConsultingRamona Gonzales is a digital media veteran who started her career as a magazine editor. After nearly two decades of working for publishers, digital agencies, and technology companies—and active participation in industry initiatives—she launched her consulting company in 2009. Her clients encompass digital publishers, ad tech companies, and industry organizations such as the IAB, IAB Tech Lab, the Digital Advertising Alliance, and the Association of National Advertisers. Her consultancy provides services and solutions that are infused with revenue, data, and yield management principles and tactics, as well as industry best practices.Before then, she consulted for online publishers and media companies for Microsoft Advertising and Rapt (acquired by Microsoft in 2008). Prior to that, as Director of Digital Media, she led LPI Media's digital media operations, P&L, strategic direction, business goals, and product development for four years. (LPI Media, the publisher of Out and The Advocate magazines, was acquired by PlanetOut and subsequently by HereTV Media.)In the late 90s, Ramona oversaw the assessment, definition, and organization of digital content for major clients at Ogilvy Interactive (Director of Content Strategy in the Information Architecture Group). Her first foray into the digital arena was in 1997 as one of two producers who created SesameStreet.com. She moved to New York City in 1996 to launch Latina magazine, the first national magazine for Hispanic women in the US. Prior to Latina, she was an editor at Parenting magazine in San Francisco.Ramona earned a BA in Journalism (minor in Women Studies) at San Jose State University.  ConnectRamona Gonzales: www.ramonagonzales.comMusic by Eves Blue and used by permission.  CREDITSHost and creator: Christi CassidyContact: [email protected] by Phyllis BusellMusic by Eve’s Blue. Post-production help from Auphonic.com.Show notes written with assistance from Descript and Claude.ai. LINKS:More information and to listen to past episodes: https://movingalongpodcast.comPast episodes are here too: https://moving-along.simplecast.com/Tag and like Moving Along episodes on Facebook and Instagram