MSP Revival Guide: Marketing Help, Leadership & Growth with Cynthia Schreiner (Pax8) episode artwork

EPISODE · Jul 20, 2026 · 35 MIN

MSP Revival Guide: Marketing Help, Leadership & Growth with Cynthia Schreiner (Pax8)

from MSP Unplugged

🎙️ In this powerful episode of MSP Unplugged, Cynthia Schreiner — Senior Manager of Channel Engagement at Pax8 — joins us to discuss her journey and proven strategies for reviving struggling MSPs. Drawing from her hands-on experience as a former MSP Business Administrator and her current role empowering partners at Pax8, Cynthia dives deep into the real challenges of turning around underperforming businesses. She shares practical marketing tactics, operational pivots, community-building approaches, and leadership insights that help MSP owners break out of stagnation and drive sustainable growth. If your MSP is struggling with client acquisition, visibility, retention, or overall momentum, this conversation offers actionable revival strategies tailored for small teams. What You'll Learn: * Proven methods for reviving struggling MSPs — from diagnosis to full turnaround  * Marketing help that actually works for lean MSPs: positioning, lead generation, and differentiation * Operational and leadership shifts that reignite growth without burning out your team   *The role of strong vendor partnerships (like Pax8) in recovery and scaling * Mindset and community tactics that prevent future struggles 👉 Resources & Links: Connect with Cynthia Schreiner on LinkedIn: https://www.linkedin.com/in/cynthia-schreiner/ Pax8 for MSPs: https://www.pax8.com MSP Unplugged Community: https://www.mspunplugged.com What's one marketing or revival challenge your MSP is facing right now? Share in the comments! 🔥 Like, subscribe, and hit the bell for more real-talk MSP revival stories and growth strategies. Buy your tickets for TechCon Unplugged! https://www.techconunplugged.com #MSP #RevivingMSP #MSPMarketing #BusinessTurnaround #Pax8 #SmallMSP #MSPGrowth #MSPUnplugged #CynthiaSchreiner

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MSP Revival Guide: Marketing Help, Leadership & Growth with Cynthia Schreiner (Pax8)

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