Museums, Social Media, and Public Space episode artwork

EPISODE · May 21, 2026 · 47 MIN

Museums, Social Media, and Public Space

from NYUAD Institute · host NYUAD Institute

This talk examines how artworks operate across different contexts, from museums and galleries to public space and digital circulation. Drawing on over fifteen years of practice, artist Bahia Shehab reflects on how audience engagement shifts when art is encountered within institutional settings versus when it is publicly displayed and exposed to everyday life. Through examples from projects realized in cities such as New York, Istanbul, Marrakesh, and Hawaii, the talk considers how artworks travel, remain relevant across geographies, and are shaped by social media—particularly in regions where cultural infrastructure is limited. Speaker Bahia Shehab, Professor of Practice, Arts, Founding Director, TypeLab@AUC, AUC

This talk examines how artworks operate across different contexts, from museums and galleries to public space and digital circulation. Drawing on over fifteen years of practice, artist Bahia Shehab reflects on how audience engagement shifts when art is encountered within institutional settings versus when it is publicly displayed and exposed to everyday life. Through examples from projects realized in cities such as New York, Istanbul, Marrakesh, and Hawaii, the talk considers how artworks travel, remain relevant across geographies, and are shaped by social media—particularly in regions where cultural infrastructure is limited. Speaker Bahia Shehab, Professor of Practice, Arts, Founding Director, TypeLab@AUC, AUC

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Museums, Social Media, and Public Space

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This episode was published on May 21, 2026.

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This talk examines how artworks operate across different contexts, from museums and galleries to public space and digital circulation. Drawing on over fifteen years of practice, artist Bahia Shehab reflects on how audience engagement shifts when art...

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