EPISODE · Aug 17, 2021 · 1H 30M
Music Publisher Andrea Torchia
from TAXI TV · host TAXI Independent A&R
If you’ve ever wondered what music publishers do on the “record side” of the music industry, you’re going to find out on this week’s episode of TAXI TV! Publishing executive Andrea Torchia has been in the music business for her entire adult life. She’s the daughter of legendary record producer, Denny Diante, and learned how to pick hits at a very early age. Here’s an excerpt from her bio: While other teenage girls might have enjoyed sleepovers, Andrea was evaluating playbacks at Devonshire and Conway studios. When her dad would bring boxes of demos, the two listened intently. “As he would break them down, I was his secretary,” Andrea remembers. “I might write ‘Lyrics not strong enough in the hook, ‘needs a bridge’ or ‘double chorus not necessary.’ I learned all about song structure.” While barely out of college, she began working in A&R, promotion and publicity at Chrysalis/ EMI while learning the music publishing business. As Creative Manager at Rondor Music Publishing, she represented contemporary and classic catalogs including the iconic songs of Gerry Goffin and Carole King. As Senior Creative Director of Zomba Music Publishing, she placed songs, connected writers and artists, and facilitated a roster with Britney Spears, Backstreet Boys, Macy Gray, and Justin Timberlake. At Universal Music Publishing, named Senior Director of Creative Services, she formulated relationships for Ron “Neff-U” Feemster, Harvey Mason Jr., and Lamont Dozier among others, while attaining covers for the company’s extensive repertoire. Her valuable industry experience led to her appointment as Vice President, A&R for TAXI Music, where Andrea achieved multiple label, film television and commercial placements for the company’s songwriters. Tapped as Vice President, Creative, with Razor & Tie Music Publishing, she worked the company’s multiple format catalogs, while guiding creative input and fostering partnerships both domestically and internationally. Two long-term consulting endeavors – with pop powerhouse Rock Mafia Recordings, and 1111/Universal Music Publishing, a co-venture with 16- time Grammy winner David Foster, preceded her tenure as VP Creative with the U.S. division of the Japanese company Avex. Andrea expedited a diverse roster ranging from the legendary Burt Bacharach to her signee, hit songwriter-producer Tommy Brown, whose number one Billboard debuts included “Thank U Next” and “7 Rings” for Ariana Grande, plus songs and productions for Juice Wrld, Meghan Trainor and many others. It was at Avex that Andrea signed The Attire, sparking their transformation into a modern pop duo. Post Avex, she continued the artist development process as co-founder and Senior VP, Creative at Base Station Media. Don’t Miss This Episode! We’re really excited to have Andrea join us so we can get a real insider’s look at what goes on behind the scenes at huge publishing companies today, and how things in the publishing world have evolved over the last decade or two!
What this episode covers
If you’ve ever wondered what music publishers do on the “record side” of the music industry, you’re going to find out on this week’s episode of TAXI TV! Publishing executive Andrea Torchia has been in the music business for her entire adult life. She’s the daughter of legendary record producer, Denny Diante, and learned how to pick hits at a very early age. Here’s an excerpt from her bio: While other teenage girls might have enjoyed sleepovers, Andrea was evaluating playbacks at Devonshire and Conway studios. When her dad would bring boxes of demos, the two listened intently. “As he would break them down, I was his secretary,” Andrea remembers. “I might write ‘Lyrics not strong enough in the hook, ‘needs a bridge’ or ‘double chorus not necessary.’ I learned all about song structure.” While barely out of college, she began working in A&R, promotion and publicity at Chrysalis/ EMI while learning the music publishing business. As Creative Manager at Rondor Music Publishing, she represented contemporary and classic catalogs including the iconic songs of Gerry Goffin and Carole King. As Senior Creative Director of Zomba Music Publishing, she placed songs, connected writers and artists, and facilitated a roster with Britney Spears, Backstreet Boys, Macy Gray, and Justin Timberlake. At Universal Music Publishing, named Senior Director of Creative Services, she formulated relationships for Ron “Neff-U” Feemster, Harvey Mason Jr., and Lamont Dozier among others, while attaining covers for the company’s extensive repertoire. Her valuable industry experience led to her appointment as Vice President, A&R for TAXI Music, where Andrea achieved multiple label, film television and commercial placements for the company’s songwriters. Tapped as Vice President, Creative, with Razor & Tie Music Publishing, she worked the company’s multiple format catalogs, while guiding creative input and fostering partnerships both domestically and internationally. Two long-term consulting endeavors – with pop powerhouse Rock Mafia Recordings, and 1111/Universal Music Publishing, a co-venture with 16- time Grammy winner David Foster, preceded her tenure as VP Creative with the U.S. division of the Japanese company Avex. Andrea expedited a diverse roster ranging from the legendary Burt Bacharach to her signee, hit songwriter-producer Tommy Brown, whose number one Billboard debuts included “Thank U Next” and “7 Rings” for Ariana Grande, plus songs and productions for Juice Wrld, Meghan Trainor and many others. It was at Avex that Andrea signed The Attire, sparking their transformation into a modern pop duo. Post Avex, she continued the artist development process as co-founder and Senior VP, Creative at Base Station Media. Don’t Miss This Episode! We’re really excited to have Andrea join us so we can get a real insider’s look at what goes on behind the scenes at huge publishing companies today, and how things in the publishing world have evolved over the last decade or two!
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Music Publisher Andrea Torchia
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