EPISODE · Feb 21, 2024 · 50 MIN
My 2024 SEO Strategy (Including Backlinks)
from Business Casual · host Matt Giovanisci
I'm diving into the world of SEO, reflecting on the recent drop in traffic at Swim University following the helpful content update. I'll share my thoughts on why this might be happening and my strategies to combat it, including producing more content, updating existing content, and exploring new methods like digital PR and podcast guesting. I'll also discuss the importance of diversification and staying proactive rather than reactive in the face of challenges. Join me as I brainstorm ways to navigate this overcorrection period and come out stronger.
What this episode covers
I'm diving into the world of SEO, reflecting on the recent drop in traffic at Swim University following the helpful content update. I'll share my thoughts on why this might be happening and my strategies to combat it, including producing more content, updating existing content, and exploring new methods like digital PR and podcast guesting. I'll also discuss the importance of diversification and staying proactive rather than reactive in the face of challenges. Join me as I brainstorm ways to navigate this overcorrection period and come out stronger.
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My 2024 SEO Strategy (Including Backlinks)
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