My Journey to the Right PE Partner with Maegen Kennedy

Not all capital is created equal. After 10 years building a med spa from the ground up, the offers started coming in. One looked perfect — until it wasn't. In this episode of Medical Spa Insider, host Alex Thiersch interviews Maegen Kennedy, MMS, PA-C, Founder of Windermere Medical Spa and Head of Clinical Development at AYA Skin. This is the unfiltered story of walking away from a private equity deal, spending two years getting crystal clear on what a real growth partnership looks like, and finally finding a company built to scale a legacy — not just extract one. If you're a med spa owner thinking about your next chapter, this conversation will change how you approach it. The discussion includes: How to Approach Business Growth with Strategy and Intentionality The Importance of Staying Customer-Focused while Scaling Why the First Deal Might Not Be the Best Deal Recognizing and Preserving Core Values while Pursuing a Partnership Trusting Your Instincts while Finding Your Right Fit