Myka Hecht-Wendt- Brain Maps - UX Australia

What this episode covers

UXAUS2019 Day 1 An exploration of how our brains are forming patterns in the real world and the cross over they have into our digital products. We’ll look at real examples of how an individuals' motivations, emotions, and stories related to their experience in achieving a particular goal online. How the focus and diffuse modes of thinking can help organisations realise weaknesses and gaps between a persons' perceptions and motivations vs. the business and design requirements. Benefits include an in-depth understanding of the way we support people - not just ‘users' and adapt existing products, services, or processes to particular behavioural situations.

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Frequently Asked Questions

How long is this episode of UX Australia?

This episode is 12 minutes long.

When was this UX Australia episode published?

This episode was published on December 4, 2019.

What is this episode about?

UXAUS2019 Day 1 An exploration of how our brains are forming patterns in the real world and the cross over they have into our digital products. We’ll look at real examples of how an individuals' motivations, emotions, and stories related to their...

Can I download this UX Australia episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.